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Profiles are one thing. Strategy is what counts.

Cyrano's detailed profiles are part of the picture. Then, Cyrano tells you how to influence them.

Bill Gates

Founder, Microsoft

Data & Community

Bottom Line

  • Ability: help people imagine the future.

  • Values:  organizing things logically whenever possible.

  • Communication Style: Visual.

Collaborate

  • Make sure your work together is accurate.

  • They like to make bullet point lists, or write out the pros and cons, etc.

  • Most likely they communicate well one-on-one and in small groups.

Negotiate

  • You can change their mind by proving your way is more efficient.

  • You don't need to pander to Bill, but don't challenge their accuracy.

  • Present options in practical terms.

Resolve Conflicts

  • Make sure you leave things better than you found them.

  • During conflict be ready for Bill to focus on the small details, which may not be the most important or effective part of the solution.

  • Present solutions which also fix the systemic problem.

Satya Nadella

CEO, Microsoft

Instinct & Community

Bottom Line

  • Ability: get energized by doing something new.

  • Values: standing out, innovation, and being different.

  • Communication Style: Kinesthetic.

Collaborate

  • They sort through options while talking and listening. They are most likely to know which option will work best as a result of having talked it through.

  • They may not understand that others can find it difficult to express their feelings verbally.

  • People like them create clarity and make decisions during conversations.

Negotiate

  • Add time before and after negotiations to focus on building excitement and momentum.
  • They'll make concessions in a negotiation to maintain enthusiasm and momentum.
  • Present terms as creative opportunities and possibilities.

Resolve Conflicts

  • Present solutions which make it easy to put this problem in the rearview mirror.
  • They typically want to clear the air and move on quickly.
  • Don't make the problem bigger than the solution.

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